A mom is born

72% of moms say they feel invisible after giving birth, as the question is always “How’s the baby?” With A Mom Is Born, we invite her village to raise a newborn mom, too.

Philips Avent
A mom is born

Film
Campaign

LePub
Global, 2026

Concept
Art Direction

Philips Avent – A Mom Is Born – KV 01

The global campaign rollout was advertised during Mother's Day across the globe, including the UK, Europe, and South America.

Philips Avent – A Mom Is Born – KV 03
Philips Avent – A Mom Is Born – KV 02
PicadillyAd1
hf_20261108_093737_5a3720aa-739f-4641-aada-dabae6ca67ad

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☞ Let's talk.

The creative work of Daniel Tolentino in collaboration with great people around the globe. 2026.

tolentinodnl@gmail.com

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